Assertion From Karen Wirsig, Plastics Program Supervisor, on the Competitors Bureau Discovering Concerning Keurig’s Greenwashing Claims About Ok-pods

Lauren Thomas, Environmental Defence, [email protected]


Guidelines wanted to outline what’s recyclable and compostable to keep away from greenwashing

Toronto | Conventional territories of the Huron-Wendat, the Anishnaabeg, Haudenosaunee, Chippewas and the Mississaugas of the Credit score First Nation – Environmental Defence welcomes the settlement that can see Keurig Canada pay $3 million in penalties after Canada’s Competitors Bureau discovered that the corporate’s claims in regards to the recyclability of its plastic espresso pods quantity to greenwashing.

This consequence follows years of concern expressed by Environmental Defence and different organizations about how the false claims that corporations make about their packaging are contributing to the plastic air pollution disaster.

The discovering sends a warning to all different corporations who make doubtful claims in regards to the recyclability of their merchandise and packaging. Nonetheless, it’s nonetheless too simple to make these claims in Canada as a result of lack of a typical definition of recyclability. Little or no plastic packaging in Canada ought to carry the declare it’s recyclable. However in the meanwhile, the one possibility for the general public is to make a criticism with the Competitors Bureau on particular person merchandise and hope an investigation will lead to change.

General, solely 12 per cent of plastic packaging is recycled in Canada. Clear PET bottles, like these used for water, and non-coloured HDPE bottles, similar to these used for milk, are the most definitely to be recycled, significantly if they’re topic to a deposit-return system. Versatile packaging, together with movie baggage and wrap, are nearly by no means recycled.

We all know Canadians need merchandise that don’t contribute to the rising disaster of plastic air pollution. The federal authorities should:

  • Ban troublesome or inconceivable to recycle merchandise, and make sure the six single-use gadgets slated for elimination can now not be offered in Canada by the top of this 12 months.
  • Develop a Canada-wide customary that makes it clear what recyclable or compostable merchandise and packaging means.
  • Present help to assist Canadian companies and customers shift to reusable packaging and merchandise.

ABOUT ENVIRONMENTAL DEFENCE (environmentaldefence.ca): Environmental Defence is a number one Canadian environmental advocacy group that works with authorities, trade and people to defend clear water, a secure local weather and wholesome communities.

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For extra data or to request an interview, please contact:

Lauren Thomas, Environmental Defence, [email protected]

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